By the geographic area and ad format selected Forecasts are based on advertising market trends historical campaign performance and distribution rules specific to Google Ads Reach Planner Youtube How to use it Only offered in beta for the moment Reach Planner the latest Google Ads tool should considerably simplify the daily lives of those looking to plan their advertising spending on YouTube Audience reach product mix thats the promise of Reach Planer in words Problem Solution A dynamic that we undoubtedly like at Google Having noticed that many advertisers are struggling to plan their advertising spending on
YouTube Google Ads offers a turnkey solution to solve this problem Behind this tool questions that all marketing managers ask themselves what scope for what investment DB to Data Who am I going to touch what formats are best suited to my marketing objective The answers are now in Reach Planner However access to this tool remains relativelyexclusive To use it you will need to request it directly from Google Ads or contact a YouTube Ads agency with access The JVWEB agency a Google Ads partner for many years has been selected to obtain privileged access to YouTube Reach Planner and thus offer its clients the design of a perfectly optimized media plan To benefit from it too contact your Youtube Ads JVWEB consultant YouTube select the right audience
Thanks to Reach Planner Google allows you to create a YouTube media plan directly in Google Ads Source Google Ads First step in your planning identify your target audience Based on these targeting criteria by age but also by interests Reach Planner identifies the audience pool most receptive to your video ad The tool then guides you to determine the most effective way to reach the profiles defined via YouTube Please note Google Ads specifies in its best practices that it is not possible to specifically target minors If you wish to include any population without taking into account age targeting then it is recommended to opt for the All users option in the settings of your media plan Reach Planner recommends the best formats Without doubt the real innovation of this tool is its ability to help you build the best combination of products taking into account the ad formats available and your budget To do this Reach Planner allows you to select your